This is a carousel with rotating slides. Use Next and Previous buttons to navigate, or jump to a slide with the slide dots or thumbnails.
What's Included
WHAT IT IS
An everyday tubing mascara that defines, separates and lengthens lashes for a wide-awake look.
Made to distribute the perfect amount of product, our precise brush curls and lifts, never clumps or flakes.
Easy to remove with warm water and cleanser to protect lashes from the pulling and harsh removers required by most smudge-proof mascaras.WHAT IT DOES
Proprietary tubing technology wraps and defines each lash
Fatty acids and olive oil esters condition lashes and vitamin B5 adds shine
Plant-derived rice bran wax helps to structure and lengthen lashesOUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREEAn EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Ships in our signature FSC-certified paper packaging.
Learn More
WHAT IT IS
Lightweight formula absorbs quickly into the skin with zero residue, so makeup goes on smooth and wears better throughout the day.WHAT IT DOES
Designed to complement The Minimalist but can be used with any complexion product to give skin a healthy glow.OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREEAn EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Made with 30% recycled plastic and ships in our signature FSC-certified paper packaging.
Learn More
WHAT IT IS
Get compliments on your skin, not your makeup.We designed this in place of all-over coverage, so you can make small edits only where you need them.
The Minimalist can also double as a contour. To sculpt and define, choose a shade three shades deeper than your base shade and blend with Brush No. 1 for a seamless finish.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes another 72 potentially acne-triggering ingredients that we eliminate.WHAT IT DOES
Lightweight, hydrating formula wears throughout the day without settling into fine lines
Buildable light-to-medium coverage that stays breathable all day
Sea daffodil extract is known to help diminish the appearance of pigmentation and dark spots
Fatty acids condition skin and lock in moistureOUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREEAn EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Made with 43% post-consumer recycled plastic and ships in our signature FSC-certified paper packaging.
Learn More
WHAT IT IS
A foolproof, flexible balm that deposits a creamy, transparent veil of color to let your skin show through.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes 72 potentially acne-triggering ingredients that we eliminate.WHAT IT DOES
Sheer, buildable cream formula that’s impossible to mess up
Creates natural warmth and soft definition without any orangeness or streaks.
Blendable formula for a second-skin finish that’s never cakey
Fatty acids condition skin and lock in moisture
Made with 43% recycled plastic and ships in our signature FSC-certified paper packaging.
To Use: For warmth, use the wide side to swipe anywhere the sun naturally hits. To sculpt, use the narrow side for precise application. Blend with Brush No. 1 or your fingers.OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREEAn EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Made with 43% recycled plastic and ships in our signature FSC-certified paper packaging.
Learn More
WHAT IT IS
This tinted flexible pomade shapes and grooms your brows into place for natural, bold arches.
Made with a mineral-based formula to provide flexible, all-day hold that never smudges or flakes.WHAT IT DOES
Kaolin clay and mineral pigments build natural-looking color
Tapered precision brush makes it easy to coat every hairOUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREEAn EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Ships in our signature FSC-certified paper packaging.
Learn More